This paper develops the strategic alignment of organizational behavior through the organizations´ image, prioritization and information security practices. To this end, information security is studied based on the business requirements of confidentiality, integrity and availability by applying a tool which integrates the strategic, tactical and operational vision through the following framework: Balanced Scorecard - BSC (strategic) x Control Objectives for Information and Related Technology - COBIT (tactical) x International Organization for Standardization - ISO/International Electro Technical Commission - IEC27002 (operational). Another image instrument of the organization is applied in parallel with this analysis to identify and analyze performance involving profiles related to mechanistic, psychic prisons, political systems, instruments of domination, organisms, cybernetics, flux and transformation (MORGAN, 1996). Finally, a model of strategic prioritization, based on compensatory fuzzy logic (ESPIN and VANTI, 2005), is applied. The method was applied to an industrial company located in southern Brazil. The results with the application show two organizational images: "organism" and "flux and transformation ". The strategic priorities indicated a significant search for new business services and international markets. Regarding protection of information, security found the gap between "minimum" and "Reasonable" and in domain 8 (HR) of standard ISO/IEC27002, considered 71% protection as "inappropriate" and "minimal" in the IT Governance context.
security; information; organizational culture; images; compensatory fuzzy logic